Four ways to deliver Kay

One coordinator.
Four deployments.

From a free WhatsApp companion for any Dutch nieuwbouw buyer, to a fully white-labelled buyer portal replacement. Pick the fit for where you are.

Free for individual buyers. Developers choose the deployment that matches their scale.
Coming soon
Free
IZIKEY.Lite
WhatsApp + web · General guide

Kay on WhatsApp and web for any Dutch nieuwbouw buyer. General knowledge and journey guidance. Free.

Who pays
Nobody
Channel
WhatsApp + web
  • General nieuwbouw knowledge
  • Contracts, notary, bouwdepot, meerwerk explained
  • Question templates for developer, notary, mortgage advisor
  • Milestone explanations on demand
  • Dutch and English
  • Text only — no documents, no memory
  • Daily message limit
Coming soon
Coming soon
For buyers
IZIKEY.Assist
€49 · Full journey

Kay as your personal guide for the whole 18–24 month journey. Document analysis, memory, and milestone tracking.

Who pays
Buyer or developer
Channel
WhatsApp + web
  • Everything in Lite, plus:
  • Full web dashboard
  • Project memory — Kay remembers your bouwnummer, phase, preferences
  • Document storage — KO, AO, hypotheekofferte, meerwerk
  • Document analysis — contracts reviewed, nota cross-checked
  • Image and PDF support
  • Proactive milestone notifications
  • Gift-able by developers as a signup bonus
Coming soon
For concerns
IZIKEY.Enterprise
White-label · Full integration

Replaces your buyer portal entirely. White-labelled to your brand, integrated with your CRM, ERP, and project systems.

Who pays
Developer
Branding
Your brand
  • Everything in Manage, plus:
  • Full buyer portal replacement — your domain
  • CRM / ERP integration (Kolibri, Itris, Kraan, 4PS)
  • Multi-project management from one platform
  • Bidirectional data sync
  • Custom workflows, SLAs, escalation routing
  • Dedicated account management
  • Annual contract, volume pricing
Talk to us →
Pricing by conversation
Lite is free. Assist is €49 per buyer, one-off. Manage and Enterprise we price per project — number of dwellings, complexity, integration, timeline all vary. Most conversations take 20 minutes.
Who it's for

Built for where you are.

👤
Individual buyers
You\'re buying new-build in the Netherlands. Start with Lite on WhatsApp, free. When you need document review, memory, or milestone tracking, upgrade to Assist for €39 — covers your whole journey to key handover.
🏗️
Developers piloting AI
You have 1–3 active projects and want to improve buyer experience without a six-month IT project. IZIKEY.Manage deploys in one session, no integration required. Your team manages buyers via our portal.
🏢
Concerns & portfolio developers
You run a buyer portal today and want AI coordination integrated with your existing systems. IZIKEY.Enterprise replaces your portal, white-labelled and connected to your CRM, ERP, and project data.
Feature comparison

Lite vs Assist — what\'s in each

Feature Lite (€0) Assist (€49)
Access & channels
WhatsApp access
Web chat on izikey.nl
Dutch + English
Rate limit20 messages/dayUnlimited
Account requiredYes (Google or email)Yes
What Kay remembers
Your basic profile (name, phase, project, developer, home type, handover month)
Conversation history between sessions
Your choices, decisions, and progress
Documents you upload
Nieuwbouw knowledge
General NL nieuwbouw knowledge (SWK, Wkb, bouwdepot, meerwerk, 5%-regeling)
Curated by a fellow buyer, NL-specific
Wft-safe (routes to adviser)
Question templates for klantmanager / notary / adviser
Documents
Upload documents (PDF, photo)
Contract review (KO + AO)General explanationFull
Nota van afrekening cross-check
Personal document overview
Proactive
Milestone reminders for your phase
Meerwerk deadline tracking
7-phase journey coordination
Price
CostFree€49 one-off
DurationAs long as you likeFull journey (18–24 months)
14-day right of withdrawal (Wet koop op afstand)n/a
Are you a developer?

IZIKEY.Manage and IZIKEY.Enterprise are for builders and developers who want to offer Kay to their buyers. Includes a developer portal, document push, escalation inbox, multi-project management — and at Enterprise level, white-labelling on your own domain with CRM/ERP integration. Pricing on request, depending on project size and integration depth.

Get in touch for a call →
Getting started

Lite in one message. Manage in one session. Enterprise in one quarter.

01
Demo & scoping
30-minute call. We confirm project details, buyer count, and which tier fits. Lite and Assist: just start on WhatsApp.
02
Project intake
You provide documents, timeline, and buyer list. Manage: one session, 2–3 hours. Enterprise: scoping workshop plus integration phase.
03
Pilot buyer test
We run a test with one buyer before going live across the project. You validate before any real buyer interaction.
04
Go live
Kay is activated. You manage through the portal (Manage) or your integrated systems (Enterprise). We stay close during onboarding.
Questions

Everything you need to know

Is IZIKEY.Lite really free?
Yes. Lite is free for any Dutch nieuwbouw buyer. WhatsApp needs no account — just message. The web app requires a free account. General knowledge and templates, no project memory or documents. A daily message cap applies to keep costs predictable. No credit card, no hidden catch.
Why is Assist €39?
One-off payment, covers your full journey to key handover (typically 18–24 months). You\'re buying a €400k+ home — €39 for a coordinator who remembers your project, reviews your contracts, and checks your notary invoice is a rounding error. No subscription, no recurring charges.
Can a developer gift Assist to buyers?
Yes. Developers on Manage and Enterprise can gift Assist access to prospective buyers as a signup bonus. A lower-cost entry into the IZIKEY experience — useful for pre-reservation outreach or high-interest projects where you want to add perceived value without full Manage commitment.
Why isn't Manage or Enterprise pricing on this page?
Every project differs on size, complexity, integration, and timeline. We price each deployment on a call rather than forcing you into a sticker that doesn\'t fit. Most pricing conversations take 20 minutes.
Can I upgrade from Lite to Assist, or Manage to Enterprise?
Yes, both directions work seamlessly. Lite conversations don\'t transfer (no project memory by design), but Assist onboarding is fast. For developers, Manage and Enterprise share the same underlying platform — you can start with Manage for one project, then scope Enterprise when ready for white-label and integration.
Is IZIKEY AVG/GDPR compliant?
Yes. We operate under a data processing agreement (verwerkersovereenkomst) with every developer. Data is stored on EU servers (Zurich). Buyer identity documents are never shared or used for model training.

Ready to give your buyers
the guide they deserve?

Book a 30-minute demo. We'll show you Kay with real buyer conversations from our live pilot.

Book a demo → About IZIKEY