From a free WhatsApp companion for any Dutch nieuwbouw buyer, to a fully white-labelled buyer portal replacement. Pick the fit for where you are.
Kay on WhatsApp and web for any Dutch nieuwbouw buyer. General knowledge and journey guidance. Free.
Kay as your personal guide for the whole 18–24 month journey. Document analysis, memory, and milestone tracking.
The full product for developers. Kay coordinates your buyers end-to-end; your team manages via the IZIKEY portal. No integration required.
Replaces your buyer portal entirely. White-labelled to your brand, integrated with your CRM, ERP, and project systems.
| Feature | Lite (€0) | Assist (€49) |
|---|---|---|
| Access & channels | ||
| WhatsApp access | ✓ | ✓ |
| Web chat on izikey.nl | ✓ | ✓ |
| Dutch + English | ✓ | ✓ |
| Rate limit | 20 messages/day | Unlimited |
| Account required | Yes (Google or email) | Yes |
| What Kay remembers | ||
| Your basic profile (name, phase, project, developer, home type, handover month) | ✓ | ✓ |
| Conversation history between sessions | — | ✓ |
| Your choices, decisions, and progress | — | ✓ |
| Documents you upload | — | ✓ |
| Nieuwbouw knowledge | ||
| General NL nieuwbouw knowledge (SWK, Wkb, bouwdepot, meerwerk, 5%-regeling) | ✓ | ✓ |
| Curated by a fellow buyer, NL-specific | ✓ | ✓ |
| Wft-safe (routes to adviser) | ✓ | ✓ |
| Question templates for klantmanager / notary / adviser | ✓ | ✓ |
| Documents | ||
| Upload documents (PDF, photo) | — | ✓ |
| Contract review (KO + AO) | General explanation | Full |
| Nota van afrekening cross-check | — | ✓ |
| Personal document overview | — | ✓ |
| Proactive | ||
| Milestone reminders for your phase | — | ✓ |
| Meerwerk deadline tracking | — | ✓ |
| 7-phase journey coordination | — | ✓ |
| Price | ||
| Cost | Free | €49 one-off |
| Duration | As long as you like | Full journey (18–24 months) |
| 14-day right of withdrawal (Wet koop op afstand) | n/a | ✓ |
IZIKEY.Manage and IZIKEY.Enterprise are for builders and developers who want to offer Kay to their buyers. Includes a developer portal, document push, escalation inbox, multi-project management — and at Enterprise level, white-labelling on your own domain with CRM/ERP integration. Pricing on request, depending on project size and integration depth.
Get in touch for a call →Book a 30-minute demo. We'll show you Kay with real buyer conversations from our live pilot.
Book a demo → About IZIKEY